Privacy policy

Effective Date: February 2026

Frah Smart Living Empire 202503292612 (JM1034296-T) (“frah.”, “we”, “us”, or “our”) operates this Website and online store powered by Shopify (the “Services”).

This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you visit, use, or make a purchase from www.frahliving.com.

We process personal data in accordance with the Personal Data Protection Act 2010 (PDPA) of Malaysia.


PERSONAL DATA WE COLLECT

We may collect the following personal data:

Information You Provide

• Name

• Billing and shipping address

• Phone number

• Email address

• Payment details (processed securely via third-party payment providers)

• Order details and transaction history

• Messages or enquiries sent to us

Information Collected Automatically

• IP address

• Browser and device information

• Website usage data

• Cookies and tracking data


HOW WE USE YOUR PERSONAL DATA

We use your personal data to:

• Process and fulfil orders

• Arrange shipping and delivery

• Provide customer support

• Respond to enquiries and warranty claims

• Improve our Website and services

• Detect and prevent fraud

• Send marketing communications (with your consent)


MARKETING & ADVERTISING TECHNOLOGIES

We may use third-party tools such as:

• Meta Pixel

• Google Analytics

These tools help us:

• Measure advertising performance

• Understand user behaviour

• Improve our marketing campaigns

These providers may collect information about your browsing activity on our Website. You may disable cookies via your browser settings.


WHATSAPP & COMMUNICATION CONSENT

By providing your phone number or placing an order, you consent to receiving communications from frah. via WhatsApp, SMS, or phone calls. These communications may include:

• Order confirmations

• Delivery scheduling

• Customer service updates

You may opt out of marketing communications at any time.


DATA RETENTION

We retain personal data only as long as necessary to:

• Fulfil orders

• Comply with legal obligations

• Resolve disputes

• Enforce agreements


YOUR RIGHTS UNDER MALAYSIAN PDPA

Under the Personal Data Protection Act 2010, you may:

• Request access to your personal data

• Request correction of inaccurate data

• Withdraw consent for marketing communications

To exercise these rights, please contact: 📧 hello@frahliving.com


DATA SECURITY

We implement reasonable security measures to protect your personal data. However, no method of transmission over the Internet is completely secure.


CONTACT US

For any questions regarding these policies, please contact:

Business Legal Name: Frah Smart Living Empire 202503292612 (JM1034296-T)
Website: www.frahliving.com
Email: hello@frahliving.com
Call/WhatsApp: +6011-2646 2151